Custom brochures help you tell the whole story
Share your message with a well-designed brochure. Packed with information for a small cost, full color brochures will help
you acquaint customers with your company, introduce new product lines, and point out key features and benefits of your
products. With folded brochures, you can highlight a business service or product features with plenty of text and full
color images. Choose from half fold, tri fold, accordion, barrel fold, z fold brochures and more.
When designing your marketing materials, keep the following in mind and remember all of the
of using full color custom brochures.
Choosing your paper:
Decide first whether you'd like a gloss finish or a matte finish. Gloss paper stocks will have a shiny appearance and are
great to use when promoting products. Matte paper stocks have a satin/dull finish and thus less shine, which can give your
materials an elegant, professional look.
Next, you'll decide what weight of paper you'd like for your brochures. 70# and 80# text are very lightweight, cost-efficient
paper stocks. 100# text is a medium weight paper and is our most popular option. If you're looking for something heavier
than a text weight paper, we also offer both 80# and 100# cover in gloss and satin finishes.
Designing your custom brochure:
Have a strong headline and a consistent message
Have a clear call to action: give your customers a specific reason
to call your business or visit your website
Place product features in a bulleted list
Break up paragraphs of
text with colorful images
Always include your contact information
Don't include more than 2 font styles
Make sure all of your images are high resolution
Display your finished marketing materials in a holder and have
them visible in your lobby
Folded Brochures FAQ
What’s the most common size for brochures?
Our most popular size for brochures is 8.5” x 11”. This size folds to 8.5” x 3 11/16” and is most commonly used
for tri-fold brochures.
How do I layout my artwork for a brochure?
For design guidelines, please refer to our complimentary
here. They will help you properly layout your brochures for printing.
Can you mail my brochures for me?
Yes, we offer complete mailing services to help you save both
time and money with your direct mail campaigns. Our services include list processing (includes CASS and NCOA certification),
addressing, sorting, bundling, tabbing, and delivery to USPS. To order mailing services with your brochures, simply select
“Inkjet and Mailprep” under the mailing services option on our instant pricing calculator.
Can folded brochures be mailed without an envelope?
Yes, folded brochures can be self-mailers. You
must select at least an 80# text weight to meet USPS regulations. For best quality, we recommend 100# text weight or a
What’s the difference between each paper stock?
Gloss paper stocks will have a shiny appearance
and are great to use when promoting products. Matte paper stocks have a velvet finish and thus less shine, which can give
your materials an elegant, professional look. 70# and 80# gloss text are very lightweight and economical paper stocks.
70# uncoated text is a high quality, bright white uncoated paper stock, which makes it great for writing and forms.100#
text is a high quality, medium weight paper and is our most popular option. 80# and 100# cover stocks offer a premium feel
to your brochures as they are thicker and heavier than text weight stocks.
Can I have my brochures folded to 5.5" x 8.5" for mailing?
Yes, this is an additional service we can provide in order for your brochures to mail at the letter rate. This is
most commonly done on 11" x 17" brochures that are folded once to an 8.5" x 11", then folded once more to 5.5" x 8.5" to
ensure they mail at the letter rate, not the flat rate. To add this additional fold, select "Half and Half" under folding